China's quality nets report (reporter YangBin) "2012, Chinese famous-brand products' symbol will end with the media" - "China famous brand products to expose the news," will stop aqsiq denies. Aqsiq, aqsiq sources said recently issued a "China famous brand products on the expiration of use of the individual media, notify the" misunderstanding ". Actually, aqsiq are not determine the next stop using "China famous brand product". Instead, studying and restart the Chinese famous brand strategy. Aqsiq say, China's famous selection mechanism must change and innovation.
Yesterday, the city a media, according to the China famous brand product management method "regulation, Chinese famous brand strategy, promote committee released in 2005 493 Chinese famous-brand products, in 2010, expiration, sept. Released in 2006, a Chinese famous-brand products, 556 in 2011 expiration, sept. Released in 2007 China famous brand product, a 856 in 2012 September expiration. These China famous brand products, the enterprise shall expiration in products and packaging, packaging, brochures, advertisements and relevant materials to use Chinese famous-brand products.
According to the analysis, the famous media will be banned, mark in the late expires in 2012. Then, "China famous brand product" symbol will into history.
"We never said Chinese famous-brand products to disable, nor the reporter to aqsiq had consultation about", aqsiq information of our newspaper reporter staff said, aqsiq June 22 issued an announcement concerning the Chinese famous-brand products after expiry of the symbol of use, media reporter according to their own understanding to the notice on the "misunderstanding". This personage to confirm, aqsiq has never said China famous brand products to disable.
The reporter understands from 2001, aqsiq began to be held once a year "China famous brand product", and "in 2005, China's world famous brand product". The 2008 SanLu powder after the incident, aqsiq not directly handle with enterprises and the relevant product brand. Therefore last batch of "China famous brand product" list in 2007, In 2008, 2009 and no new "China famous brand". Aqsiq officials said previously published in 2007, the Chinese famous brand product in the late 2012 September expiration, but this does not mean that henceforth will no longer be "China famous brand product".
In march of this year, the national quality inspection system at work conference, aqsiq, deputy director of the China famous brand are revealed, liu selection mechanism must change and innovation. Currently has reached consensus: one is the two Chinese famous brand in the market competition, to get the consumer recognition, The second is the food products temporarily cannot selection. Therefore, the analysis of Chinese famous brand strategy will restart, will be more listening to consumers.
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